“Seeing is Believing” In Sticky Situations
I’ve refrained from writing an article on my company’s new Fishing glue for reasons I was told that, fisherman don’t want to hear the owners opinions and so, just have your Pro Staff and other fisherman write them. Well, I got itchy to share with some of you some high lights about PRO’s Soft~Bait® fishing glue before some of the writers on my Pro Staff did some Press Releases this Fall without writing the Gettysburg address.
Over the past year and a half I’ve accumulated quite a knowledge base on marketing our PRO’s Soft~Bait Glue®, a very niche’ fishing product. From the Internet, cold calling tackle stores, face to face fishing and Exhibiting, face-to-face demonstrating is by far the most effective. After having exhibited this past week at the 2003 FLW Jacobs Cup in Richmond, VA and meeting some Professional fisherman such as Roland and Scott Martin, Dion and Guido Hibdon, Jim Short and Derrick Yamamoto and some others I may have missed, I observed something that I’ll take a few minutes to share and elaborate on with our new Fishing Glue per the title, “Seeing is Believing”
Firstly, once these Pro’s saw my demonstration of welding a senko back together in only 6 seconds, seeing was in fact, believing our fishing glue tool works as formulated, hands down from these Pro’s. After bonding a senko to the underside of an offset worm hook instead of rigging it normally by inserting the hooks through the soft plastic, it made sense to rig it this way (weedless) for matted grass, hydrilla and other vegetation cover said more than one fisherman. Why? Well, you have no hook piercing the plastic bait for one and when you do bring back to the boat that awful clump of grass hanging on the bait, the pressure is on the steel hook and not the soft plastic bait. And since there isn’t any hook piercing the bait, you haven’t started the tearing process either. On the other hand if you’re traditional and old fashion like me, you can apply our glue [topically without moving baits] to the hook/plastic bait area as one normally rigs a plastic on a worm hook. Seeing was believing with these Pro’s after handing it to them to try and slide the bonded senko down off the hook. Oh, and I didn’t tell you that the Senkos were soaking under water for 1 to 4 days before my demo in some instances and totally soaked with water when I pulled them out of the bowl of water to demonstrate in front of these fisherman. Holds on like a magnet as one Pro replied the next day after having used it on the water all day. He said cast and skip after cast and skip after cast, you were right, “my baits stayed put”
Second question everyone asked was and is the most asked question is, what keeps it so it doesn’t dry up like the other Cyanoacrylates so you can leave the bottle open for 9 hours like you do here at the show? It is the way we distill it is the answer. We don’t use the additives like others do to preserve our product. Car polishes for example all use petroleum for a base compound and modify the chemistry additives from there for hundreds of different car polishes. We just keep the pure Cyanoacrylate without all the additives that are in your over counter glues. There are hundreds of Cyanoacrylates and no two are a like in chemistry.
Thirdly, recreational fisherman are just as excited about the fact that they don’t have to purchase all those favorite bags of soft~plastic colors in quantity like they once did before going fishing with being able to mend our baits on or off the water. Manufacturers are still purchasing our products to make their assembly lines move a little smoother especially with 3-D eyes etc.
Fourthly, if you feel we’re just a little pricey, well, think again about all that dried up glue money you threw away last year and couldn’t use it because it rocked up on you after 1 to 3 uses. Our products are actually less expensive in the long run since you can actually use all of it up in the bottle even if you use it sparingly all year fishing and for repairing those loose rubber trailer step pads, rod guides, cork, shoes and an occasional transducer repair and just plain old usage around the house.
I hope you will take a moment and visit our website and check out our Testimonials and our Pro Staffs Reviews and Tips. Who knows, you just might run into someone you know.
Again, “Seeing is Believing”
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